GLP-1 medications like Ozempic and Wegovy have taken the weight loss world by storm, and for good reason. Clinical trials by Novo Nordisk show these drugs, which mimic the Glucagon-Like Peptide-1 hormone, help people lose an average of 15% of their body weight in 68 weeks by slowing digestion, reducing appetite, and regulating blood sugar.
For women over 40 in Western New York looking to shed pounds, this sounds like a dream come true. But here’s the catch: without the right plan, you could face muscle loss, metabolic slowdown, or the dreaded weight regain — studies show two-thirds of users regain most of their lost weight within a year of stopping.
That’s where Applied Fitness, WNY’s only GLP-1-certified experts, comes in. Our Applied Wellness Method ensures you harness the benefits of GLP-1 therapy while achieving safe, sustainable, long-term results.
The Benefits of GLP-1 Therapy
GLP-1 medications are a game-changer for weight loss, offering benefits that go beyond the scale:
- Significant Weight Loss: An average of 15% body weight reduction in 68 weeks, as seen in Novo Nordisk trials, means real, noticeable results.
- Appetite Control: By slowing stomach emptying, GLP-1 drugs curb cravings and help you feel fuller longer, making it easier to stick to healthy eating.
- Blood Sugar Regulation: Enhanced insulin release stabilizes blood sugar, which is especially helpful for those with type 2 diabetes or insulin resistance.
- Improved Health Markers: Weight loss from GLP-1 therapy can lower blood pressure, improve cholesterol, and reduce the risk of heart disease.
These benefits make GLP-1 therapy a powerful tool, but it’s not a magic bullet. Without a strategic plan, you risk losing muscle mass (up to 15 pounds in 68 weeks, per clinical data), slowing your metabolism, and regaining weight post-treatment. That’s why pairing GLP-1 therapy with the right support is critical.
The Pain of Temporary Results
If you’re a woman over 40, you’ve likely experienced the frustration of yo-yo dieting — losing weight only to gain it back, sometimes with extra pounds. GLP-1 therapy can feel like another quick fix if not done right. The 2022 study showing two-thirds of users regaining lost weight within a year is a stark reminder: weight loss without lifestyle changes isn’t sustainable.
Add to that the loss of lean muscle mass, which can weaken your body, lower your metabolism, and make it harder to maintain your results. These setbacks can leave you feeling defeated, wondering if lasting change is even possible.
At Applied Fitness, we understand these pain points. Our mission is to help you break the cycle of temporary results and build a healthier, stronger you — for life.
The Applied Wellness Method: Your Plan for Long-Term Success
As WNY’s only GLP-1-certified coaches, we’ve developed the Applied Wellness Method, a science-backed, personalized protocol to maximize GLP-1 therapy’s benefits while addressing its challenges. Here’s how our approach delivers safe, sustainable weight loss:
- Preserve and Build Muscle
Muscle loss is a common side effect of GLP-1 therapy, but it’s not inevitable. Our tailored strength training programs, designed for all fitness levels, include 2–3 weekly sessions to maintain lean muscle mass. This keeps your metabolism firing, enhances physical performance, and ensures you look and feel strong. Whether you’re a beginner or advanced, our coaches craft workouts that fit your needs, from gym sessions to at-home routines. - Optimize Nutrition for GLP-1 Success
Proper nutrition is key to supporting your body on GLP-1 drugs. We create hormone-friendly meal plans with 25–30g of protein per meal to preserve muscle, manage hunger, and fuel recovery. Our plans are customized to your preferences and lifestyle, ensuring you stay satisfied and energized without feeling deprived. - Build Lasting Habits
Sustainability is at the heart of our program. We focus on small, manageable changes — like improving sleep, managing stress, and creating consistent routines — that become second nature. These habits help you maintain your weight loss long after GLP-1 therapy ends, breaking the cycle of regain. - Personalized Coaching and Support
No two journeys are the same. Through comprehensive assessments, we evaluate your fitness level, movement ability, lifestyle, and goals to create a plan that’s uniquely yours. Regular check-ins with our certified coaches keep you accountable, address challenges (like GLP-1 side effects), and adjust your program for optimal results.
Why Choose Applied Fitness?
As Western New York’s only GLP-1-certified experts, we bring unmatched expertise to your weight loss journey. Our team has studied the science of GLP-1 drugs — how they work, their side effects, and their long-term impact — to develop a program that delivers above-average results. We don’t just help you lose weight; we empower you to transform your body composition, boost your confidence, and live healthier for years to come.
- Science-Backed Expertise: Our protocol is rooted in research and real-world testing, ensuring every strategy is effective and safe.
- Holistic Approach: We integrate movement, nutrition, and regeneration to optimize your GLP-1 therapy and overall well-being.
- Proven Results: Our clients not only lose weight but maintain it, thanks to sustainable habits and muscle-focused training.
- WNY’s Trusted Coaches: As the region’s only GLP-1 specialists, we’re committed to helping women over 40 achieve lasting change.
Your Journey Starts Here
GLP-1 therapy is a powerful tool, but it’s only part of the equation. With the Applied Wellness Method, you’ll unlock its full potential while avoiding the pitfalls of muscle loss and weight regain. Imagine stepping off the scale feeling stronger, healthier, and confident that your results are here to stay. That’s the Applied Fitness difference.
Yours in Health
Brian
About The Author: Brian Meisenburg is a Buffalo Personal Trainer specializing in fitness success after 40. Learn more at www.fatlossbuffalo.com
